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Lighthouse Marketing

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Using Humour in Blog Posts

May 26, 2016 by Christine Braithwaite

My lawyer is a light-hearted guy, and his blog posts demonstrate the best use of humour in a blog post (in my humble opinion) that I have ever run across. I read a lot of blogs, and his posts really ... [Continue Reading]

Filed Under: Blog

What Makes Blogs Successful?

September 11, 2015 by Christine Braithwaite

We all know by now that content is king on the internet - it's one of the main criteria by which you are ranked by the search engines - but what dictates the success of your blogging efforts, and how ... [Continue Reading]

Filed Under: Blog

The 100 Most Expensive Keywords on Google

September 1, 2015 by Christine Braithwaite

Have you ever wondered what the most expensive keywords are? Hubspot recently published a great infographic researched by Chris Zook from WebFX that addressed that very subject - and the results may ... [Continue Reading]

Filed Under: Blog

How Can Web Design Affect A Website’s Bounce Rate?

August 25, 2015 by Christine Braithwaite

What is a "bounce rate"? Wikipedia defines Bounce rate as an Internet marketing term used in web traffic analysis. It represents the percentage of visitors who enter the site and then leave ... [Continue Reading]

Filed Under: Blog

Developing a Social Media Strategy

August 6, 2015 by Christine Braithwaite

If you own a small business, there’s no getting around it; you probably need to use social media in some way, shape or form. It’s no longer possible to have a website and expect to be found without ... [Continue Reading]

Filed Under: Blog Tagged With: local business, marketing, social media, social media strategy

Ongoing Support: One of the 4 Main Reasons Our Customers Love Us

February 26, 2015 by Christine Braithwaite

Small businesses need ongoing support for their websites and online marketing. Web developers come and go; it’s a fact. If your website designer/developer disappears at the end of your project ... [Continue Reading]

Filed Under: Blog, Home-Article-Right

Recent Posts

  • Using Humour in Blog Posts
  • ARTICLE REVIEW: Google Experimenting With Local Business Cards In Search Results
  • 5 Simple Tasks to Track Online Marketing for your Small Business Website
  • New Website Design Trends For 2016
  • Is SEO Becoming More Important For Local Businesses?

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