Yet again, Google is up to its old tricks. Tweaking, testing and experimenting is and always will be a main priority for Google.
We at Lighthouse Marketing know all this too well as we manage our clients online marketing strategies, more specifically assisting local businesses with their local rankings.
Now Google is experimenting with local business cards in search results. The cool thing about this new feature is that a local business can promote and highlight up to 6 different events, promotions, sales etc.
This definitely allows much more flexibility for businesses and allows them to showcase their business to their local community with more product offerings and sales.
Here is an excellent article that gets into the details of Google’s new experiment with local business cards in search results.
Read the entire article by Greg Sterling here
Lighthouse Marketing
Lighthouse Marketing Inc. specializes in visually appealing, mobile friendly website design. We are an independently owned 18 year old Canadian company based in the Lower Mainland of BC, and are not affiliated with any company bearing a similar name in other areas of North America.
In addition to our existing website services, the past 3 years has seen dynamic growth in the area of SEO services, particularly with regard to local search. Our evolution to a full service SEO company means that we now offer complete online business solutions that involve Google local search as well as an effective social media strategy.
Lighthouse Marketing services the Surrey, Langley, Vancouver, Burnaby, Coquitlam, White Rock, Delta, New Westminster, Maple Ridge, Pitt Meadows, and Abbotsford areas, as well as other locations throughout the Lower Mainland and the Fraser Valley.