Before I get into some factors for creating SEO friendly URLs, let me define “URL”. A Universal Resource Locator is simply the unique text address of a specific web page (or resource). A URL points ... [Continue Reading]
Considerations for a Successful Website Redesign
It happens to every website owner. When your website finally launches, the excitement grows with the prospect of reaching new visitors and serving more customers. Each time you visit your new ... [Continue Reading]
Search Engine Marketing: Simple or Rocket Science?
De-Mystifying Search Engine Marketing Many local businesses are familiar with SEO and the need to be found in Internet search engines like Google. But how does a small business owner optimize a ... [Continue Reading]
SEO Company For Local Business: Introducing Lighthouse Marketing Inc.
SEO Company For Local Business: What Is SEO? Anyone who is not involved with the internet or internet marketing of any sort will find the "SEO" also known as "search engine optimization" very ... [Continue Reading]
Google Local Search Strategies For Small Business
Many small businesses that serve local markets are seeing real value in improving their ranking in search engines like Google. Local searches for small business information have become common practice ... [Continue Reading]