Keyword research is probably one of the single most important starting points when setting up a good well planned out SEO strategy. Not only is performing good keyword research an important part of ... [Continue Reading]
Considerations for a Successful Website Redesign
It happens to every website owner. When your website finally launches, the excitement grows with the prospect of reaching new visitors and serving more customers. Each time you visit your new ... [Continue Reading]
The 100 Most Expensive Keywords on Google
Have you ever wondered what the most expensive keywords are? Hubspot recently published a great infographic researched by Chris Zook from WebFX that addressed that very subject - and the results may ... [Continue Reading]
How Can Web Design Affect A Website’s Bounce Rate?
What is a "bounce rate"? Wikipedia defines Bounce rate as an Internet marketing term used in web traffic analysis. It represents the percentage of visitors who enter the site and then leave ... [Continue Reading]
Search Engine Marketing: Simple or Rocket Science?
De-Mystifying Search Engine Marketing Many local businesses are familiar with SEO and the need to be found in Internet search engines like Google. But how does a small business owner optimize a ... [Continue Reading]